Event Overview
Asia’s most exciting art fair returns — where tradition meets innovation, and creativity connects continents.
Frieze Seoul brings together more than 120 galleries from 30 countries, transforming the city into a global hub for modern and contemporary art. The fair is hosted inside the COEX Convention & Exhibition Center, a venue that reflects Seoul’s forward-thinking spirit.
4 November 2025 - 7 November 2025
COEX Convention & Exhibition Center, 513 Yeongdong-daero, Gangnam-gu, Seoul, South Korea
Mission:
The mission of Frieze Seoul is to connect global contemporary art with Asia’s cultural energy. The fair promotes creative diversity, dialogue, and sustainability, empowering artists to address modern realities — from identity to technology and ecology. It aims to redefine what an art fair can be: not just a market, but a living conversation between cultures.
Organizer:
Organized by Frieze Art Fair (Endeavor Group) in partnership with Kiaf SEOUL and supported by the Ministry of Culture, Sports and Tourism of South Korea.
Why attend?
120+ international galleries under one roof. • Live performances and art talks with global curators. • Digital art & NFTs zone — the future of creative industries. • Art for every collector — from investment pieces to affordable editions. • Enjoy Frieze Music Nights with top Korean DJs and sound artists. Frieze Seoul 2026 is the place where creativity meets culture, and every visitor leaves inspired.
General admission: ₩40,000 (approx. USD $30)
Student/Senior: ₩25,000
Children under 12: Free
Tickets are limited and sell out fast.
Get instant access to the official Frieze Seoul 2026 – The Power of Asian Art in Global Dialogue registration page and be the first to know about exclusive events, VIP passes, and travel perks.
Early access. Limited availability. Global art at your fingertips.
Launched in 2022, Frieze Seoul became the first Frieze fair in Asia.
Since then, it has solidified South Korea’s role as a global art hub, connecting collectors from Tokyo, Shanghai, and Singapore with the European and American art scenes.
Each year, the fair expands its focus — from traditional painting and sculpture to digital media, performance, and sound installations. It’s now considered one of the most innovative art fairs in the world.
• Visit early mornings to explore artworks without crowds.
• Join the “Frieze Talks” program — global thinkers discuss art’s role in tech and society.
• Relax in the “Art Lounge” with Korean tea tastings.
• Capture your visit — Frieze Seoul is full of visually striking installations.
• Business visitors: VIP Collectors Lounge is ideal for private negotiations.
Don’t miss your chance to attend one of the world’s leading art fairs. Get direct access to the official ticketing page, exclusive updates, and important visitor information.
Early access. Limited availability. Global art at your fingertips.
