Frieze Seoul 2026 represents the intersection of East and West — a dynamic exchange between Asian creativity and global influence.

The fair features sections dedicated to Asian contemporary art, NFTs and digital innovation, and cross-media collaborations. Expect groundbreaking exhibitions, thought-provoking installations, and conversations that redefine the global art landscape.

This year’s edition highlights Korean minimalism, digital futurism, and post-pandemic creative rebirth. With participation from top international galleries such as Gagosian, Perrotin, and Pace, the fair will once again set new artistic standards.

Frieze Seoul has quickly become one of the most prestigious art events in Asia, attracting both elite collectors and curious newcomers. The fair is supported by Seoul’s thriving creative scene — from local studios in Itaewon to global museums like the Leeum Samsung Museum of Art.

During Frieze Week, the entire city becomes an open gallery: pop-up exhibitions, street installations, and exclusive private showings. Visitors can experience art, music, cuisine, and Korean lifestyle in a single cultural journey.

Event Overview

Asia’s most exciting art fair returns — where tradition meets innovation, and creativity connects continents.

Frieze Seoul 2026 – The Power of Asian Art in Global Dialogue

Frieze Seoul brings together more than 120 galleries from 30 countries, transforming the city into a global hub for modern and contemporary art. The fair is hosted inside the COEX Convention & Exhibition Center, a venue that reflects Seoul’s forward-thinking spirit.

Dates:

4 November 2025 - 7 November 2025

Location:

COEX Convention & Exhibition Center, 513 Yeongdong-daero, Gangnam-gu, Seoul, South Korea

Mission:

The mission of Frieze Seoul is to connect global contemporary art with Asia’s cultural energy. The fair promotes creative diversity, dialogue, and sustainability, empowering artists to address modern realities — from identity to technology and ecology. It aims to redefine what an art fair can be: not just a market, but a living conversation between cultures.

Organizer:

Organized by Frieze Art Fair (Endeavor Group) in partnership with Kiaf SEOUL and supported by the Ministry of Culture, Sports and Tourism of South Korea.

Why attend to Frieze Seoul 2026 – The Power of Asian Art in Global Dialogue?

120+ international galleries under one roof. • Live performances and art talks with global curators. • Digital art & NFTs zone — the future of creative industries. • Art for every collector — from investment pieces to affordable editions. • Enjoy Frieze Music Nights with top Korean DJs and sound artists. Frieze Seoul 2026 is the place where creativity meets culture, and every visitor leaves inspired.

Ticket Information:

General admission: ₩40,000 (approx. USD $30)
Student/Senior: ₩25,000
Children under 12: Free

Gallery: Frieze Seoul 2026 – The Power of Asian Art in Global Dialogue

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History of Frieze Seoul 2026 – The Power of Asian Art in Global Dialogue

Launched in 2022, Frieze Seoul became the first Frieze fair in Asia. 

Since then, it has solidified South Korea’s role as a global art hub, connecting collectors from Tokyo, Shanghai, and Singapore with the European and American art scenes.

Each year, the fair expands its focus — from traditional painting and sculpture to digital media, performance, and sound installations. It’s now considered one of the most innovative art fairs in the world.

Tips for Visitors of Frieze Seoul 2026 – The Power of Asian Art in Global Dialogue

•  Visit early mornings to explore artworks without crowds.
•  Join the “Frieze Talks” program — global thinkers discuss art’s role in tech and society.
•  Relax in the “Art Lounge” with Korean tea tastings.
•  Capture your visit — Frieze Seoul is full of visually striking installations.
•  Business visitors: VIP Collectors Lounge is ideal for private negotiations.

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Don’t miss your chance to attend one of the world’s leading art fairs. Get direct access to the official ticketing page, exclusive updates, and important visitor information.

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