Felix Art Fair stands out among global art fairs for its intentionally intimate and unpretentious format. Instead of conventional booths, galleries exhibit inside hotel rooms, poolside cabanas, and private suites at the iconic Hollywood Roosevelt. This creates a uniquely direct encounter between art, space, and viewer. Works can be explored in natural light, on walls resembling real living environments, which allows collectors to visualize the art within domestic or private contexts.
The fair emphasizes emerging and mid-career artists alongside established galleries, providing a stage where discovery is central. For many visitors, Felix represents the more human, conversational side of Los Angeles art week—an event where discussion feels organic and personal.
